The project "REACH the hard-to-reach: how to engage young learners in workplace training via mobile assisted learning" is a transfer of the successful eTEN project "BLOOM-bite sized learning opportunities on mobile devices" (2008-2009), and shall adapt between September 2011 and 2013 innovative and concrete measures for VET, demonstrating VET teachers, trainers and counsellors how to attract motivation and increase participation among young learners.

More concretely, this shall be achieved by attractive multimedia learning units on basic skills and customer care which are offered via mobile devices to prepare for selected work sectors: tourism, health&care, construction and food production in Norway, Italy, Spain, Turkey.

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This project (n° 2011-1-NO1-LEO05-03245) has been funded with support from the European Commission. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein.

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